Current:Home > reviewsScooter Braun announces retirement as a music manager 5 years after Taylor Swift dispute -GrowthInsight
Scooter Braun announces retirement as a music manager 5 years after Taylor Swift dispute
View
Date:2025-04-15 15:00:13
Scooter Braun is starting a new chapter.
The record executive, who made headlines amid a feud with Taylor Swift that led the pop singer to re-record her first six albums, has announced he is retiring as a music manager after 23 years.
Braun shared the update in a lengthy Instagram post Monday reflecting on his career.
"I have been blessed to have had a 'Forrest Gump'-like life while witnessing and taking part in the journeys of some of the most extraordinarily talented people the world has ever seen," he wrote. "I'm constantly pinching myself and asking 'how did I get here?' And after 23 years this chapter as a music manager has come to an end."
Braun has worked with some of the biggest names in music, including Justin Bieber and Ariana Grande.
Need a break? Play the USA TODAY Daily Crossword Puzzle.
But last summer, reports emerged that many of Braun's A-list clients were parting ways with him. Puck News reported that Bieber and Braun, who had been working together for the singer's entire career, "haven't talked in months," and Billboard and People reported that Grande was splitting with Braun.
At the time, a music industry source with knowledge of the situation told USA TODAY that rumors about Braun being abandoned by his high-profile clients were "off," insisting he was simply stepping "into his larger role" as CEO of HYBE America.
Have Justin BieberAriana Grande parted ways with Scooter Braun? What we know amid reports
HYBE America is the U.S. division of Hybe, the South Korean entertainment company known for managing the boy band BTS. Braun became sole CEO of HYBE America last year.
In his statement on Monday, Braun said his decision to retire from management stemmed from a desire to spend more time with his children, writing that he needs to be a "father first, a CEO second, and a manager no more."
Braun also said his new chapter "became a reality" last summer when "one of my biggest clients and friends told me that they wanted to spread their wings and go in a new direction," without mentioning the client's name.
Taylor Swiftspeaks out after Scooter Braun reportedly sells her masters for millions
"We had been through so much together over the last decade, but instead of being hurt I saw it as a sign," Braun wrote. "You see, life doesn't hand you YOUR plan, it hands you GOD's plan."
The Instagram post included shout-outs to many artists Braun has worked with, including Bieber and Grande, whom he said he will "continue to root for."
Braun's decision comes five years after his high-profile feud with Swift, which spawned the singer's "Taylor's Version" re-recordings. In 2019, Swift objected to Braun gaining ownership of the master recordings for her first six albums upon acquiring her old record label, Big Machine Records. Accusing Braun of "incessant, manipulative bullying," she announced she would re-record these albums so she would own the masters.
Swift has two albums left to re-release before completing this project: "Reputation" and "Taylor Swift."
In 2022, Braun told MSNBC Swift has "every right" to re-record her albums but criticized her for "weaponizing a fanbase" against him. "You don't do that," he said. "It's very dangerous."
Braun later sold Swift's masters to the private equity firm Shamrock Capital Content Fund. A documentary about the masters dispute, titled "Taylor Swift vs Scooter Braun: Bad Blood," will premiere on Max this month.
Contributing: KiMi Robinson
veryGood! (57)
Related
- Kylie Jenner Shows Off Sweet Notes From Nieces Dream Kardashian & Chicago West
- New director gets final approval to lead Ohio’s revamped education department
- A record number of fossil fuel representatives are at this year's COP28 climate talks
- Nevada grand jury indicts six Republicans who falsely certified that Trump won the state in 2020
- Krispy Kreme offers a free dozen Grinch green doughnuts: When to get the deal
- Mississippi’s top lawmakers skip initial budget proposals because of disagreement with governor
- Gaza protests prompt California governor to hold virtual Christmas tree-lighting ceremony
- Watch this unsuspecting second grader introduce her Army mom as a special guest
- 'Most Whopper
- Was 44 too old to be a new mom? Growing cohort of older parents face new risks post Dobbs.
Ranking
- Audit: California risked millions in homelessness funds due to poor anti-fraud protections
- Julia Roberts Shares Sweet Update on Family Life With Her and Danny Moder’s 3 Kids
- Gaza protests prompt California governor to hold virtual Christmas tree-lighting ceremony
- Eduardo Rodriguez agrees to $80 million deal with NL champion Diamondbacks
- In ‘Nickel Boys,’ striving for a new way to see
- Strikes on Gaza’s southern edge sow fear in one of the last areas to which people can flee
- Court largely sides with Louisiana sheriff’s deputies accused in lawsuit of using excessive force
- Florida woman sets Tinder date's car on fire over money, report says; both were injured
Recommendation
FACT FOCUS: Inspector general’s Jan. 6 report misrepresented as proof of FBI setup
And you thought you were a fan? Peep this family's Swiftie-themed Christmas decor
New GOP-favored Georgia congressional map nears passage as the end looms for redistricting session
Climate activists pour mud and Nesquik on St. Mark’s Basilica in Venice
Vance jokes he’s checking out his future VP plane while overlapping with Harris at Wisconsin airport
Which NFL teams are in jeopardy of falling out of playoff picture? Ranking from safe to sketchy
Trump expected to attend New York fraud trial again Thursday as testimony nears an end
Hanukkah Lights 2023